Messi revolutionises his alliance with Icons for autographs and memorabilia: NFC chips incorporated

Icons Shop Limited , one of the world's leading and most recognised football memorabilia brands, announced this November that it has renewed its contract with the eight-time Ballon d'Or winner and 2022 World Cup winner in Qatar Lionel Messi , who currently plays for Inter Miami and is captain of the Argentina national team.

For two decades, Icons has been the exclusive home of the Argentine star's official signed merchandise and will continue to be so for many years to come with this new contract. The company remains committed to Messi and to the fans who wanted to acquire a product of the Argentine , which will now have a new technology called TripleLock

Icons renews its contract with Lionel Messi

With the renewal of the Argentine star, the company announced that it would now incorporate a NFC (Near Field Communication) chip into each of the items signed by Messi in all private signing sessions with the Argentine.

In the words of World Cup winner Lionel Messi :

After so many years of collaborating with Icons , we are excited to begin a new phase of partnership, incorporating a higher level of authenticity to further enhance the experience for memorabilia collectors.

The company is looking to go further to ensure that users have complete certainty that what they are buying is completely authentic and has therefore introduced what it calls TripleLock , a new standard in authenticity in the global memorabilia market. Developed in partnership with Crane Authentication , a world leader in protection, TripleLock is a three-tier security system that guarantees the authenticity of signed memorabilia.

What's next for Lionel Messi in this year's run-up to the 2026 World Cup?

began to prepare for the Semifinal match of their Conference in MLS . Messi's team will face Cincinnati for a place in the final of the US league tournament

The match between

will be this Sunday, November 23 at the TQL Stadium at 4 p.m. (Central Mexico time).